Knowledge Base > Installing on Squarespace
Platform Guide

Installing on Squarespace

One code snippet in your site settings. Your Squarespace site becomes visible to ChatGPT, Claude, and Gemini in under a minute.

Squarespace handles the basics: meta titles, descriptions, clean URLs, sitemaps. That's enough for traditional Google search. It's nowhere near enough for AI search.

When someone asks ChatGPT "who's the best branding strategist for startups?" or Claude "recommend a copywriter who specialises in launches", Squarespace's SEO settings don't answer that. AI needs to know who you are, what makes you credible, and why you're the one to recommend. That's entity data. Squarespace doesn't generate any of it.

StructuredAF adds the layer Squarespace misses. Your complete business identity, expertise, credentials, and services, in the format AI actually reads.

How It Works

The two-step flow

Everything starts in the StructuredAF app, then lands on your Squarespace site.

Step 1

Generate in the app

Build your profile, add your offers, then click Generate Schema and Deploy. Your code is ready in seconds.

Step 2

Paste into Squarespace

Copy your code snippet and paste it into your Code Injection header. One paste, done.

Important: Code Injection requires a Squarespace Core plan or above. If you're on a Personal plan, you'll need to upgrade to access custom code in your site header. This is a Squarespace limitation, not a StructuredAF one.

Setup Guide

Installation steps

From dashboard to live schema in under a minute.

1

Copy your code snippet

In your StructuredAF dashboard, go to Add to Site. If you haven't already, click Generate Schema and then Deploy. Copy the full code snippet provided. Need help getting to this stage? See our Getting Started guide.

2

Open Code Injection

In your Squarespace dashboard, go to Settings, then Advanced, then Code Injection.

If you don't see "Advanced" in your settings, you're on a Personal plan. You'll need to upgrade to Core or above.
3

Paste into the Header field

Paste your StructuredAF code snippet into the Header field. This ensures it loads on every page of your site.

Don't paste it into the Footer field. Structured data belongs in the header.
4

Save

Click Save. Your structured data is now live across your entire Squarespace site. There's no separate publish step.

Verification

Check it's working

Once saved, visit your Squarespace site in your browser, right-click anywhere, and select View Page Source. Search for ld+json or structuredaf. If you can see the code block in your page source, it's working. If not, see our Troubleshooting guide.

How it works alongside Squarespace

Squarespace's built-in SEO handles meta titles, descriptions, sitemaps, and SSL. StructuredAF generates your business identity schema: who you are, credentials, expertise, services, products. These are completely different layers and work alongside each other perfectly, with no conflicts.

Keep using Squarespace's SEO settings as normal. StructuredAF adds the structured data layer that Squarespace doesn't provide.

How updates work

When you update anything in the StructuredAF app (new services, updated pricing, refined profile), click Generate Schema and Deploy again. Then copy the updated code snippet and replace the old one in your Squarespace Code Injection header.

Full details in our Updating Your Schema guide.

SEO Comparison

What Squarespace gives you vs what AI needs

Squarespace Built-in SEO
Meta titles and descriptions
SEO-friendly URLs
Auto-generated sitemap
SSL certificates
No schema markup
No entity data for AI
No knowledge graph presence
+ StructuredAF
Complete business identity schema
Services, expertise and credentials
Professional profile and authority
FAQ schema for AI answers
Delivered to all AI crawlers
Updates when you regenerate
Works alongside Squarespace SEO
Quick Answers

Common questions

Do I need a Core plan on Squarespace?

Yes. Code Injection, where you paste the StructuredAF snippet, is only available on Core plans and above. Personal plans don't support custom code in the header. This is a Squarespace restriction, not ours.

Does this conflict with Squarespace's built-in SEO?

Not at all. Squarespace's SEO handles meta titles, descriptions, and sitemaps. StructuredAF adds an entirely different layer: structured data that AI engines read. They work alongside each other. Keep using Squarespace's SEO settings as normal.

Will this slow down my Squarespace site?

No. The snippet is a small block of structured data in your page header. It's significantly lighter than Squarespace's own analytics and tracking scripts. Zero impact on page speed.

Do I need to update the snippet when I change my offers?

Yes, but it's quick. Update your offers in the StructuredAF app, click Generate Schema, then Deploy. Copy the new code snippet and replace the old one in your Code Injection header. Takes about a minute. See Updating Your Schema for the full process.

What if I switch Squarespace templates?

Code Injection settings are account-level in Squarespace, not template-level. If you change your template, the snippet stays in place. No action needed.

What if I decide to move away from Squarespace?

Your data lives in your StructuredAF account, not on Squarespace. If you move to another platform, just install the code snippet (or WordPress plugin) on your new site. Nothing is lost. See our Switching Platforms guide.

Ready to make your Squarespace site visible to AI?

One snippet. One paste. Done.

Get Started
Need help? Get in touch