Knowledge Base/Switching Platforms

Switching website platforms

Rebuilding somewhere new doesn't touch anything in your StructuredAF account. Your business details, offers and FAQs all stay exactly where they are.

What changes is how it connects to your website, and possibly some of the addresses in it.

Leave the old one running

The instinct is to tidy up first. Resist it.

Keep StructuredAF installed on your existing website until the new one is live and you've checked your details are showing up there. Removing it early just creates a gap where your site tells AI nothing at all, for no benefit to anyone.

Tidying up the old install is the last job, not the first.

Work out what's actually changing

This is what decides how much work is involved, and it isn't which platform you're moving to. It's whether your addresses change.

  • Are you keeping the same domain?
  • Will your important page addresses stay the same?
  • Are your offer or contact pages moving?
  • Are your logo and headshot images hosted on the old platform?

If nothing but the platform is changing, and every address stays put, there's genuinely nothing to update in your account. Your AI Profile doesn't know or care what your site is built with. Just install it on the new platform and carry on.

If addresses, images or offers are changing, update those in StructuredAF first, then regenerate before you reconnect.

Images are the one people forget. If your logo or headshot currently lives on the platform you're leaving, those addresses will stop working when the old site goes. Move them across and update the URLs in your profile.

Making the move

Four stages, and the first one is often nothing at all.

1

Update anything that's changed

Open your dashboard, select the website you're moving, and check anything that points at the old site. Your website address, your offer and contact page links, your logo and headshot URLs, and any links buried in your bio or FAQs.

Changing domain? You can do that yourself. Go to Settings, then Your Websites, and use the edit icon on the relevant site to change the URL. Everything you've saved moves across with it, and your site ID stays the same, so your existing installation carries on working.

2

Regenerate, if anything changed

If you edited anything in step one, open Add to Site and click Regenerate so your latest details are what gets installed.

If nothing changed, you can skip this. Your AI Profile is built from your information and your addresses, not from your platform, so a platform-only move produces exactly the same output.

3

Connect the new site

Moving to WordPress

Install the StructuredAF Connector plugin, go to Settings, then StructuredAF, paste in your site ID and save. Click Clear Cache to pull everything through straight away. The WordPress guide has the detail.

Moving anywhere else

Copy your code from Add to Site and add it to your new platform. Platform Compatibility will point you at the right guide, including anything specific to that platform.

4

Check, then retire the old one

Run Scan Site against your new published site and check your details come back, including anything you changed along the way. Worth clicking through your important pages too, making sure links and images still open properly.

Once you're happy, remove StructuredAF from the old site: deactivate the plugin, or delete the code from wherever you put it. If the old site is disappearing entirely, that's housekeeping rather than anything urgent.

Running more than one website

Worth being clear, since it comes up: two live websites isn't a platform switch. It's two websites.

Each one needs its own record in your account, with its own site ID and its own information, and each counts against how many your plan covers. Starter covers one, Pro covers three. Reusing a single site ID across separate domains would mean both sites publishing one business's details, which serves neither of them.

If your business genuinely runs across more than one domain, check which plan fits or talk to us and we'll sort you out.

One thing we don't handle

Redirects. If your page addresses are changing, someone needs to point the old ones at the new ones, and that's a job for your website migration rather than for StructuredAF.

Worth getting right regardless of us, since broken links are broken links whether it's a person or an AI following them.

Ready to reconnect?

Update whatever's changed, then find the installation guide for wherever you've landed.

View Platform Compatibility →
Moving to a new domain and want a second opinion first? Contact support
← Troubleshooting Back to Knowledge Base →