Everything you need to set up StructuredAF and get your business showing up in AI search results. No developer required.
SEO plugins mark up your blog posts for Google. That's it. They don't describe your coaching packages, your courses, your consulting services, or your credentials to AI engines like ChatGPT, Claude, and Gemini.
StructuredAF generates the structured data that fills this gap: over 150 data points that tell AI search engines exactly who you are, what you sell, who you serve, and why you're credible. When someone asks an AI "who's the best coach for X," this is the data that gets you into the answer.
You'll move faster if you gather these before you begin:
https:// and end with .jpg, .png, .webp, or .gif.Getting image URLs: Go to your website where the image is displayed, right-click directly on the image, and select "Copy image address" or "Copy image link". Paste the URL into a private browser window to test it. If you see only the image with no surrounding webpage, it's correct. Don't use Google Drive, Dropbox, or other file-sharing links. More detail in our Building Your Profile guide.
The setup has four parts: enter your information, generate your schema, deploy it, and install it on your website. Here's how each part works.
You need at least these four things before the system will generate your code:
| Field | Why it's required |
|---|---|
| Business name | The foundation of your Organisation entity |
| Business description | Tells AI engines what you do |
| Contact email | Required for Organisation validity |
| At least one offer | Without something to recommend, there's nothing for AI to cite |
That's the minimum. But the more complete your profile, the stronger your AI visibility. A fully completed profile with multiple offers, detailed FAQs, and professional credentials gives AI engines much more to work with when deciding whether to recommend you. Our What You Get page explains the full picture.
When you generate your schema, the system automatically validates your output against current structured data standards. It checks required fields for each entity type and flags anything that needs attention before you deploy.
Merge detection checks your website for existing structured data and creates a smart merge plan so nothing gets duplicated. If your site already has schema from your website builder or an SEO plugin, StructuredAF detects it and ensures both work together cleanly.
Already using an SEO plugin? Keep it. StructuredAF doesn't replace your existing SEO tools. It generates the structured data they can't: your business identity, credentials, services, and expertise. The merge detection ensures everything works together without conflicts. Learn more about what StructuredAF covers that your existing setup doesn't.
Your structured data is discoverable immediately after installation. AI systems typically take 2-4 weeks to discover and index new schema, though this varies depending on how frequently your site is crawled.
This is infrastructure that compounds over time. The more complete your data, the more confidently AI engines will cite and recommend you. Many users continue adding offers, refining descriptions, and expanding their FAQs over the first few weeks.
Don't forget to redeploy after making changes. When you update your profile, add offers, or edit FAQs, the changes save to your account immediately, but your live schema won't update until you click "Generate Schema" and then "Deploy" again. WordPress plugin users will see the update within an hour (or immediately via the cache clear button). Users on other platforms will need to re-copy the updated code snippet. Full details in Updating Your Schema.
Set up your profile, generate your schema, and get visible to AI.
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